Banfield’s Commercial Transformation
ShrineThis flow traces how a struggling village turns an alleged visitation into a source of business, publicity, and eventual ruin.
increasing
Bearing strength in each event
decreasing
A Village in Decline

Banfield’s Quiet Decline
Limited prospects
Banfield’s businesses struggle in a recession, and local leaders see little reason to invest. Its countryside charm brings passing visitors but not sustained trade.
An opening appears
The reported cure at St. Joseph’s suggests a possible attraction. For men with property and influence, the miracle offers a route to economic revival as well as religious attention.
The Shrine Proposal

Opportunity Identified
A business plan
George Southworth and Rodney Tucker approach Fenn, hoping the local paper will keep the story alive. Their proposal is framed as help for the village but includes clear private financial interests.
A reporter refuses
Fenn declines to be paid for promotion. The men nevertheless expect the story to attract visitors and begin considering development if the attention lasts.
Crowds and Commerce

Publicity Changes the Village
A sudden boom
National coverage draws reporters, pilgrims, and curious visitors to Banfield. Shops, pubs, and the hotel gain trade, and residents begin to imagine a lasting tourist economy.
The sacred becomes saleable
Souvenirs and promotional schemes proliferate around the field. The crowds’ devotion is genuine for many, but business interests increasingly shape how the event is presented.
The Church Buys the Field

Land Becomes Infrastructure
An official purchase
The Church agrees to acquire the field where the reported visions and healings occurred. The transaction makes practical space for crowds while strengthening the site’s status as a pilgrimage destination.
Cooperation and caution
Bishop Caines presents the purchase as preparation, not official recognition of a shrine. In practice, the growing facilities make the distinction increasingly difficult to maintain.
A Boom Ends in Disaster

Prosperity Meets Catastrophe
A crowded pilgrimage
Thousands converge on the expanded shrine, where stalls, cameras, transport, and worship share the same space. The village’s hoped-for boom has become a mass gathering beyond easy control.
The cost of success
Gunfire, panic, fires, and the splitting ground turn the pilgrimage into catastrophe. The commercial project collapses with the shrine it helped build.
Before Alice’s first reported vision
The first days after the initial cure
After the second Sunday’s healings reach the press
After the second public healing event
On Black Sunday, during the final service