New York City
The Wisdom of CrowdsNew York City serves as a setting for several distinct examples of coordination: pedestrians adjust to one another on crowded streets, strangers converge on a meeting place through shared expectations, and subway riders follow informal rules about seats and queues. These scenes make the city more than a backdrop. Its density brings individual choices into immediate contact, revealing how collective order can emerge from small local decisions even without a central authority.
Streets and Pedestrian Coordination
Sociologist William H. Whyte spent much of the sixteen years following 1969 observing how New Yorkers used parks, walked on crowded sidewalks, and handled heavy traffic. With time-lapse cameras, notebooks, and a group of young research assistants, he assembled an archive that informed his book City. His study treated street life as a practical achievement: pedestrians are transportation units, but they are also social beings who read one another and adapt as they move.
On a busy sidewalk, a person might walk slightly to one side, looking over the shoulder of the pedestrian ahead. That position offers room to choose a path, while the person in front effectively helps absorb the movement of the crowd. New Yorkers also use a simple pass, slowing slightly to avoid an oncoming pedestrian, and form platoons at crosswalks to move together in the presence of traffic. These adjustments are modest, but their accumulation lets people walk quickly and avoid collisions without being assigned routes or directed by an official.
Whyte’s account emphasizes that pedestrians anticipate one another. They signal intentions through subtle changes in pace and direction, then respond to the likely movements of the people around them. The resulting flow depends on no single person knowing the whole pattern. Each pedestrian makes a local judgment, and a crowd’s many judgments can produce a smooth, efficient outcome. New York’s crowded sidewalks thus demonstrate a form of collective coordination distinct from pooling forecasts: success depends not simply on identifying a correct answer, but on choosing actions that fit with what others are likely to do.
A Meeting Place Without Communication
New York City also features in an experiment conducted in 1958 by social scientist Thomas C. Schelling. He asked law students from New Haven to imagine that they had to meet someone in the city without knowing where the other person would go and without any way to communicate in advance. Although the city offered many possible meeting places, a majority chose the information booth at Grand Central Station.
Schelling added a second uncertainty: the students knew the date but not the meeting time. Just about all said they would arrive at noon. The example shows how people can coordinate by choosing a conspicuous, shared reference point rather than exchanging instructions. A prominent landmark and an ordinary time can become a common solution because each person can anticipate that others will recognize the same choice.
Schelling tested the same general problem in other ways. When paired participants were asked to name either heads or tails and succeed by matching their partner, thirty-six of forty-two named heads. In a task involving sixteen boxes, where participants were paid if the whole group checked the same one, sixty percent chose the top-left box. Asked to name a positive number, forty percent chose one. These results supported Schelling’s account of focal points: features that make one option stand out can draw expectations together, even when participants cannot talk. The meeting booth at Grand Central Station is the urban example of that mechanism.
Conventions on the Subway
The city’s subway provides a setting for another kind of coordination: the convention that available seats go to the people who claim them first. The rule does not account for every preference. It may not seat people according to how much they want to sit, keep companions together, or fully accommodate age and illness. Yet a more carefully optimized allocation would require effort out of proportion to its likely benefit. The simple convention lets riders decide quickly: if a seat is open and someone wants it, they take it; otherwise, they stand.
The rule also works without constant enforcement. Riders need not strategize about what everyone else is thinking, and the convention leaves them free to attend to other concerns. Because passengers enter and leave at different times, each has some chance of finding a seat. The arrangement is imperfect but readily understood, and its simplicity is part of its practical value.
In the 1980s, social psychologist Stanley Milgram asked graduate students to test how firmly the convention held by politely asking subway riders for their seats without offering a reason. The students initially laughed at the suggestion, saying, “A person could get killed that way.” One student agreed to try it and found that half the people he asked gave up their seats. A larger group of students, joined by Milgram, reported similar results. Yet the obstacle was often not the rider’s refusal: it was the questioner’s difficulty in asking. Students described feeling anxious, tense, and embarrassed; some could not bring themselves to make the request. Milgram called the experience wrenching. The experiment suggested that a convention can be maintained not just through external rules but by becoming internalized: challenging the usual claim to a seat can feel more arduous than accepting it.
Queues and Informal Enforcement
Milgram’s students also tested the convention of waiting one’s turn by cutting into lines at offtrack betting parlors and ticket counters. About half the time, they managed to enter without a problem. When people did object, however, the response was often more forceful than the response to a request for a subway seat. Ten percent of the time, someone took physical action, ranging from tapping or pulling at the intruder’s shoulder to shoving the person aside. About a quarter of the time, people protested verbally and refused to let the line-cutter in; another fifteen percent of the time, the response consisted of hostile looks.
The responsibility for intervening usually fell to the person immediately behind the newcomer. Others farther back sometimes spoke up, but the person directly affected was most likely to act. This informal arrangement followed the costs of the violation: the person behind the intruder lost the most, and was best placed to object without disrupting the queue as a whole. The city’s lines therefore illustrate how a shared convention can be defended through decentralized responses rather than a formal enforcer standing over every interaction.
A City in a Larger Network of Examples
New York City recurs in settings that connect coordination to broader questions of information and institutions. The New York Stock Exchange, for example, became the focus of public outrage in September 2003 when its head, Richard Grasso, faced calls to leave after news broke that he was to receive a $139.5 million lump-sum payment. The exchange’s board asked him to step down because the public reaction made it impossible to keep him. This episode uses a New York institution to illustrate how people may respond to perceived unfairness even when they do not personally receive a direct material benefit.
The city also appears in an argument about the limits of centralized knowledge. In the account of the 1968 disappearance of the U.S. submarine Scorpion, the navy’s initial search area was a circle twenty miles wide and thousands of feet deep. Naval officer John Craven collected separate estimates from people with varied expertise and combined them with Bayes’s theorem to estimate the submarine’s final location. The case makes the contrast between scattered local judgments and their aggregation concrete: no individual estimate could locate the submarine, but their combination produced a collective estimate.
Across these examples, New York City’s significance lies in the variety of coordination problems it makes visible. On sidewalks, people create movement through continuous mutual adjustment; at Grand Central Station, a shared landmark lets strangers meet without speaking; on the subway and in lines, conventions simplify choices and invite informal enforcement. The city’s institutions and public spaces show how collective outcomes can emerge from independent judgments, while also making clear that successful coordination depends on the right information and expectations reaching the right people.